What we are here to change
« A Product Manager is hired for their discernment, empathy, and strategic clarity — not to act as administrative software plumbing. With modern AI, shipping code is ten times faster: the bottleneck is no longer how fast you develop, but knowing with absolute certainty what to build. At kore product, our commitment is simple: automate the operational friction so product teams get 5 to 8 hours back every week to be where they truly belong — in the field with their customers. »
Baptiste Dhuvettere
Founder & CEO • kore product
Building software is no longer the bottleneck. Deciding what to build is.
A historical imbalance in product management that has become financially untenable in the era of accelerated development.
The PM reduced to data entry and consolidation
Our profession has a critical time allocation problem. Strategic judgment, user discovery, and business empathy are suffocated by administrative overhead: re-typing tickets, reformatting meeting transcripts, updating disconnected spreadsheets, and chasing Slack threads.
When coding costs collapse, picking the right problem matters 10x more
This imbalance was already absurd. It is now dangerous and expensive, because raw development speed is no longer what limits software products. When AI and modern stacks let you build 10x faster, building the wrong feature only burns shareholder capital faster.
Restoring customer connection and focus time to product teams
Our mission is to give product squads back the deep customer contact and focused time they need to decide what to build—now that building itself is no longer the constraint.
The 3 pillars of our commitment
A radically different philosophy from traditional legacy software vendors.
Your PMs gain hours back, not just features
Measuring saved time rather than platform lock-in
We do not measure our success by how many modules you turn on or how many hours you spend inside kore product, but by the hours you no longer have to spend in front of administrative screens. This is an unusual metric for a software vendor. We own it completely.
Customer signals surface instead of dying in tickets
Connecting all customer sensors for free
A piece of feedback shared by a customer with a CSM on a Tuesday must be able to shape a roadmap decision. Today, in most companies, it dies in a forgotten support ticket. That is why non-product seats are 100% free with us: everyone in contact with customers is a sensor, and charging for sensors makes no sense.
The chain goes all the way to the end
From discovery to measured business impact
A product decision does not end when code is shipped to production. It ends when the go-to-market launch succeeds and real user and revenue impact is measured. That is the raison d'être of our built-in Go to Market and Market Intelligence modules, which no other tool combines.
Where we want to go: democratizing product excellence
Accessible to all teams, crafted in France with care
Data-informed, AI-augmented product steering is still a luxury: it requires massive budgets, headcount, and a dedicated Product Ops team. We want to make it the standard for every product team, regardless of size. That is why we offer a tool far more affordable than market incumbents, with a more complete scope, sovereign European hosting, and crafted in France with care.